Concept Narrative
Branding
Graphic Design
Concept Narrative
Branding
Graphic Design



SERVICES CONTRACTED
Branding Market Survey
Naming & Brand Creation
Concept Narrative
Culinary Audit & Menu Recommendations
Cocktail & Brunch Menu Design
Graphic Design & Collaterals
Uniforms & Signage
Illustration
We created Almina as a contemporary Levantine–Mediterranean restaurant in Cascais — a project that blends coastal heritage with modern design. From the outset, our mission was to position Almina within the vibrant dining landscape of Cascais while ensuring it stood apart through its brand clarity, storytelling, and culinary proposition.
Our first step was a comprehensive branding market survey: mapping the area’s restaurants, analyzing their visual identities, and benchmarking their logos, colors, and assets into a comparative diagram. This allowed us to identify clear trends and define a strategic positioning for Almina’s brand identity.
We then explored multiple naming routes, ultimately shaping the full visual brand system — from logotype and fonts to color palettes, signage, and collaterals. The work extended beyond visuals into a culinary audit, where we refined the cocktail and brunch menus, and provided recommendations for starters and mains, ensuring that the F&B narrative aligned with the brand’s personality.
On the design side, we developed uniforms, signage, and menus, all infused with a tactile, authentic feel.









BRANDING INSPIRATION
The artistic direction drew inspiration from Cascais itself: the textures of its stone façades, the rhythm of Portuguese pavement, and the vibrant light of the Atlantic coast. These references were translated into palettes and patterns, coasters and menus, uniforms and signage — infusing the brand with both elegance and a sense of place.
Earthy neutrals meet Basil Green, Light Olive, and Harvest Gold, evoking the warm tones of the region while anchoring the restaurant in a modern Mediterranean sensibility. Every detail reinforces Almina as more than just a restaurant — it is a living brand, flowing seamlessly from interior to plate to digital storytelling.
























LOCATION
CASCAIS — PORTUGAL
38.6961° N, 9.4223° W
COLLABORATORS
JESUS / DIDI / LOGAN / LILLI
CLIENTS
OLALA HOMES



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